Written by Justin Pinnell
I met Cory and Kristyl at Nova Salon and quickly fell into an easy friendship with them. We shared stories for over half an hour, before I realized time was flying and I had a job to do. Sitting in Nova’s classy atmosphere and chatting with new enjoyable friends is precisely the Vibe you get at Nova Salon.
Let me introduce you to the Nova experience. Nova Salon & Spa provides exceptional service, and customer experience is Kristyl and Cory’s priority. They strive to have a fun, uplifting, friendly atmosphere with some of the most qualified beauty professionals around. When you are in Nova salon, you will be treated with the utmost care and respect. Nova is a full-service salon and spa that will give you a thorough and expert consultation; so you'll know exactly what to expect and what you're getting...before the start of your service.
I asked Cory how Nova Salon & Spa came to exist; he explained, “We have been in the beauty business for over 15 years. Nova Salon and Spa is a combination and marriage of Kristyl’s and my businesses. We both have learned from some of the best around and managed several salons before creating our own.”
I asked both Kristyl and Cory what drew them to the salon/spa business and Kristyl disclosed, “Since I was a child, I always had an interest in skincare and beauty. So, I started in the retail makeup industry to make that dream come true. Then I went on to get my esthetician license and straight into business for myself.” Additionally, Cory was called to the business at a young age as well...but somewhat differently. He clarified, “I was introduced to the business at a young age. All of the women in my family are very vain. So if you can’t beat them, join them (just kidding). I have always had a creative side and enjoy challenges; but I am very analytical. Therefore, I believe Nova Salon & Spa helps me to be both creative and technical.”
I threw a curveball at Cory and asked... when you need advice for your business to whom or what do you turn? Of course, he said “ Google”. All jokes aside, Cory maintained, “I think most of it is common sense. I pull from my experiences. I also use my meticulous personality and try to view everything from our clients perspective. Always anticipating what they could want or need, even before they themselves know. I tend to be a bit harsh when addressing issues and don’t sugar coat anything. So I always consult my partner (Javier) when it comes to issues that involve other people, so I don’t come across harsh. I also bounce ideas off my sister (who is also an esthetician, and always been by my side). We even studied our undergrad together, as we are only three years apart in age.“
“What is in the future for Nova Salon & Spa?” I asked. Cory said, “We strive to corner the luxury side of the market in Elk Grove. From our imported hair products, to the French wines we serve. We are thinking about expanding and going into the Med Spa side of things and opening a second location.”
Why do you think Nova has been such a big success? “Cory and I always strive to give each customer a five-star salon experience. We also utilize each of our strengths to manage portions of the business to ensure success,” said Krisyl.
Upon the completion of our meet up, we talked of the recent trip to Paris they took, shared pictures and their tales of adventure. I thought... no wonder Nova Salon & Spa is so amazing! It mirrors Kristyl and Cory who are open, classy, adventurous and laid-back.
Nova Salon (916) 585-7003
9108 Laguna Main Street,
Suite 4, Elk Grove 95758
At Nova Salon & Spa, they strive to have a fun, uplifting, and friendly atmosphere with some of the most professional hair artists around. When in the salon, you'll be treated with the utmost care and respect. They give thorough and expert consultations. So, you'll know exactly what to expect and what you're getting; before the start of your service. All services include an expert shampoo, scalp massage, and style.
At Nova Salon & Spa, providing exceptional service and customer experience is their priority. Guests are offered a complimentary consultation, in order for their team to ensure your satisfaction. During this time, they will discuss your needs and have an opportunity to examine your hair.
You want your face to reflect your youthful sense of self. Yet your skin is constantly exposed to the damaging effects of sun, heat, wind and other environmental stresses that can leave it looking older than you feel. At Nova Salon & Spa their facials use nourishing products and anti-aging therapies to cleanse, hydrate, and massage, revealing healthy skin that radiates with well-being. All facials begin with steaming, cleansing, exfoliation and facial massage. Skin conditions such as premature aging, acne, sensitivity, dryness and hyper-pigmentation can be treated with their years of specialized training and customizable treatments.
This story first appeared in Ardent
for Life Summer 2019 issue.